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Survival of startups: problems and dark side? What are the problems faced by startups?

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Survival of startups: problems and dark side? What are the problems faced by startups?
posted Feb 20, 2018 by Babita Thawani

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There are many problems that are encountered by business owners throughout the course of managing their business. However, creating a startup is not an easy task.

New entrepreneurs are usually not prepared for the problems coming their way. The first thing to do is to understand that problems are an everyday part of every business and then face each problem with determination and a proper solution.

Here are some commonly faced problems in new businesses.

1) Finding Customers

Getting a customer to your doorstep is not just a small business problem. Even the biggest brands have to work hard every single day to get new user base.

But for small businesses, that aren’t a household name, finding a client base can be particularly difficult.

2) Hiring Talented People

Hiring is often one of the biggest challenges for small businesses, especially since most startups are under-resourced to begin with. And if you don’t hire well, employee turnover can be very, very expensive.

3) Spreading Brand Awareness

We are sure you have wondered how some brands seem to pop up out of nowhere and become a success overnight. Is unrolling your brand that easy or is it a myth?

answer Feb 21, 2018 by Niharika Singh
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